Skechers USA, Inc. is an American lifestyle and performance footwear company. Headquartered in Manhattan Beach, California, the brand was founded in 1992 and is now the third largest athletic footwear brand in the United States.
Skechers was founded in by Robert Greenberg, formerly of L.A. Gear. Greenberg sought to focus on the casual footwear market. Skechers' early products were utility-style boots and skate shoes. The company has since diversified to include athletic and casual styles for men, women, and children, as well as performance shoes.